Hi Michel, Yes, website design matters, but it's not all that matters. Your website design is your first impression to someone new to your business. We are visual beings, and it is good practice to leverage on that. But of course, website design is just one of the numerous things you should consider. I visited your site and I have a suggestion, what if you add a screenshot for each template category? Like a portfolio type of layout. Your home page is mostly text, and your layout makes...
Obviously, your website will need extensions to connect with your social media accounts, add voting plugin, save user account details, and more. For all that you will need a platform that can be extended to meet your needs, and WordPress makes all this super easy. You may also be able to find free plugins to do a lot of things which will help you keep the costs in check.
You can take photos on your own or find stock photography websites that sell professional photos at a reasonable price. Some websites charge a fee for their images, and other provide them for free. If you decide to use images found online, make sure they are from royalty-free sources. Many images have copyrights and you need permission to use them on your website.
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As we said in the last step, templates provide a framework. Given how many people use builders to make a website nowadays, odds are there are a few sites out there with the same framework as yours. At the very least you will need to populate a chosen template with content specific to you. And to really stand out, you’ll need to do some customization.