Businesses use website builder software for a variety of reasons, but the main motivation is to end up with a high-quality, responsive website for a fraction of the cost of outsourcing the work. There is a slight learning curve for anyone using the software, but the ease of use is a significant draw. If you run any type of business, your business plan should include building and maintaining a robust web presence. Products in this category can significantly lower the barrier to entry and provide your business with a feasible option which you can use to maintain control over every aspect of the process.
If you’re someone who doesn’t have the skills or time to build your site, or you don’t want (or need) to pay for a completely customized design from a pro website developer, then a good website builder is a perfect way to get a professional looking website up and running with minimal time. For those just wanting a blog, I recommend using WordPress, which I show you how to do in my guide on how to create a blog using WordPress, but for a full website the top-ranked options on this page are all good choices.
BlueGriffon has a few paid versions of their product, but their free version offers the essential tools you’ll need for designing web pages. It’s one of three WYSIWYG editors on our list, and, according to their website, it’s “officially recommended by the French Government as the Web Authoring Tool for the French Administration.” So if you trust French admins’ taste in HTML editors, this is the tool for you!
What about Webydo? I’ve seen other blogs that recommend them as cloud based website software, but it doesn’t even seem to make your list. Could you at least write a review to help us understand why it isn’t included in this list. I’ve heard very good things about it. It is a bit expensive, but I’m sure that you can justify/disprove that price very easily.
If you’re exceedingly confident of your ability to generate revenue, you might consider buying a domain name that’s been parked by someone else. For various reasons, sometimes the premium you end up paying for a domain name may be well worth the expense. You can buy domain names on Flippa.com or Godaddy.com, but consider this wisely, we wouldn’t want you to pay a hefty price only to find out that the domain name isn’t worth it later.
Modern web sites typically use a Content Management System or some other template processor-based means of constructing pages on the fly using content stored in a database. Individual pages are never stored in a filesystem as they may be designed and edited in a WYSIWYG editor, thus some form of abstracted template-based layout is inevitable, invalidating one of the main benefits of using a WYSIWYG editor.
Yola has been around a long time and hasn’t aged well at all. There are a variety of template options, but they are all really old looking and not well-designed. The only positive is that it is relatively cheap, and add-ons like email are pretty cheap too. In my opinion you won’t be happy with how your site looks or functions though, and I think that paying a few extra bucks to get a high quality site from one of the other website builders is definitely worth it.
We’re fans of how easy the simple drag and drop interfaces on Wix, Weebly and the like, make creating a great website for non-techy users so my concern would be that once you’ve created a theme or template for WordPress or Magento, etc. you would still need to understand and be able to use the CMS in order to fully tweak the theme exactly how you want it.