While enterprise-level clients still consistently choose dedicated web design teams to create corporate websites, SMBs are happily helping themselves to DIY services that allow for quick creation with minimal tech skills. The proliferation of inexpensive web design tools that have hosting built into the subscription has changed not only how SMBs build websites but how the public views SMBs without websites. Websites are now considered mandatory in many SMB industries, and website design tools make the process of creating and maintaining a site painless.
"We needed a simple web site creation tool. We needed to quickly and easily get an attractive web site. We needed to do all of this without having to work through a “developer.” And, since 1995, I and millions of others have been living in frustration, because that tool has never, ever existed. Never. This tool is the holy grail, a flying unicorn… the loch ness monster… rare and amazing, and something nobody has ever actually seen."

My name is Steve Benjamins and I’ve designed and coded websites for the last 20 years (since I was 10 years old). My websites have been featured in Wired, The Next Web, Smashing Magazine, The Huffington Post and Forbes. I am the sole developer, designer and reviewer at Site Builder Report— you can read more about my story in my interview with IndieHackers.
Ah, now it makes sense. Totally understand how that doesn't fit now. I also like how you phrased "mental bandwidth". That definitely seems to be the case with most businesses that I work with, especially startups. The other thing you mentioned that I really like is "typical" businesses. I think that all too often when people think businesses corporate America comes to mind. Most businesses are normal people running shops and trying to stay afloat in a digital sea. So, I wrote something on a similar topic, and I don't want to spam you with a link or anything like that. I was actually looking for feedback on it. If you're interested at all, shoot me an email. GREAT job on this site. It's obvious that you all dropped a lot of time and effort into your site and articles. Bravo!

Each service on our list puts the control of designing and launching a website into your hands. However, if you have a significant budget to make a great-looking, professional online persona, it might be worth checking out web design companies. These services take the work out of your hands. They run site creation and maintenance. Also, they devote a lot of the funds you pay for the service to marketing your site.
openElement is a free website building application with a WYSIWYG interface ("What You See Is What You Get"). The software automatically generates the necessary code for a website to display and function correctly, without the creative constraints imposed by other tools. The benefit to users is a simpler approach for beginners and a faster approach to repetitive tasks for professionals. The concepts of "elements" and "packs" allow users to insert, modify, and customize commonly used web objects by simply dragging & dropping them onto pages - without writing any code. That said, users are not confined by the built-in elements: you can create, reuse, and share your own custom elements. openElement is a hybrid between a CMS and a standalone app. It really stands apart from other applications of its type. It works through an internal intermediary format that facilitates content updates, and maintains the structure and consistency of the resulting code. openElement provides you with all the tools you'll need for your projects' success.
Even if you don't sign up for those web hosts, you should look for services that offer similar features. You'll want a WYSIWYG editor that lets you adjust every page and add images, video, and social links. Plunking down a few extra bucks typically nets you robust ecommerce and search engine optimization (SEO) packages for improved Bing, Google, and Yahoo placement. Most advanced web hosting services include at least one domain name, free of charge, when you sign up.
Larger businesses spend many thousands of dollars to get their custom-designed and programmed sites, but there's no need for smaller organizations and individuals to go to that kind of expense. For about $10 per month (or around $25 if you're selling products) and a few hours of your time, the services included here can help you create a unique, attractive website.
But don’t let all the lingo and information scare you away. Start small and take toddler steps. Don’t worry if you can’t grasp every aspect of HTML. Read a little about it, do a tutorial, and then go for a walk in the park. Let it sink in slowly. You will not ‘get it’ in an hour. It takes time and a practice. Get dirty, play around and learn a little at a time. Start with a single web page, add a hyperlink, add an image, and make text bold. Tinker and keep learning.
Stop whatever you're doing and ask yourself this simple question: "Do I need a website?" If your response was anything other than "yes," you need to think again. It doesn't matter if you're the head of a multinational corporation who employs thousands of people or a local mom-and-pop shop from around the way, you need a website to help potential customers find you online. If you have a business, failure to establish an online home is a failure to grow.
CSS has only one drawback - a steep learning curve. It is not instantly intuitive. You need to study it and understand it and only then it will ‘click’. You cannot get on a bike and ride, you need to learn to ride a bike. You do not just start drinking beer when you turn 21 - you need to learn to appreciate the taste. CSS takes time to learn and appreciate.
TIP:  if you require a lot of changes on a ready-made template, it may make more sense to use another template or better still, create a custom page (known in some website builders as ‘canvas’ mode). It should be noted that when using a website builder, you may still require the assistance of a developer or designer depending on your specific capabilities and needs. For example, logo design, technical integrations with your CRM, layout of custom elements (especially on mobile) are just a few of the many tasks that could be better handled by an expert.
A Blog. WordPress is set up for blogging by default, but you’re going to set your homepage as a static About Me page. Therefore, you’ll need to set up your blog manually, which is still really easy. You can also choose to leave the blog out if you want, but I think having one is a great way to show off your knowledge and thoughts. Here’s how I’ve implemented a blog on my personal site.
Some people assume that creating a store online is well out of reach of web design amateurs. However, eCommerce website builders can make that process just as simple as a purely informational website. Often, the design concepts are similar, in regards to entering headings, text, and images. The only real difference is the ability to operate a shopping cart through the site, and website builders that cater to eCommerce businesses make that a breeze.
Google Analytics is one of the most popular tools for tracking how people view your site. The Google Analytics Dashboard connects your WordPress site to Google for proper tracking. It also displays your traffic in your admin panel of WordPress in real-time. It's very useful if you want to plan content strategies or just see how people are accessing your content.
Once you have an overview of your website plan/sitemap, you can drill down to the specifics of the content you need to create for a website launch. It will be important to create evergreen content (content that will not be changing much and will appear on the static pages) and also important to have fresh content appearing on your website on a regular basis.
What do you mean by "fluid and professional"? Are you saying the purpose of the site is to impress people with how fluid and professional it is? So it loads into a browser or on mobile smoothly and quickly? Those "qualities" should be a given for any business-oriented site. You need a site design with content and functionality that is going to achieve your business goals. Also, whatever you come up will be imperfect out of the gate. It's impossible to have a perfect website, ever, but...
Our Services display some content that is not Google’s. This content is the sole responsibility of the entity that makes it available. We may review content to determine whether it is illegal or violates our policies, and we may remove or refuse to display content that we reasonably believe violates our policies or the law. But that does not necessarily mean that we review content, so please don’t assume that we do.
Hi Jeremy, Thanks for your article. I have a question I am hoping you can help me with. The original site I started was a free blog through wordpress website. I then decided to go towards an actual site with a blog attached, I made the switch to Hostgator. During this switch Hostgator took our domain name and is requesting $700 to get it back even though we paid the yearly fee. They are now saying they will not release our domain name until May. Does this seem correct? Thanks Kate
You begin the website design process by choosing from one of 18 attractive templates. Weebly Pro makes selecting a design easy by dividing them into categories like online store, business, portfolio and event. Once you select a template, you can easily add elements to each page using the drag-and-drop feature. Weebly Pro's editor reflects all the real-time changes you make, which makes previewing easy; in some systems, users must refresh the page after each change or open a separate preview window, but not in Weebly Pro.
A web browser can display three types of images on your website: GIF, JPG, and PNG. GIF images are great for logos or images with limited color in them. They make your image file size smaller, which means they load much faster for visitors. JPGs are great for photos, while PNGs are ideal for full-color website images like button and menu backgrounds.
I hear your pain. I know creating a website can be daunting, especially to someone who has never ventured into the online world, but let me assure you that it is really quite simple. If you don’t want to head down the road of building your own self hosted WordPress site, then I would suggest signing up to WordPress.com. This is the free version of WordPress where you can get your site up and running in no time and with no costs whatsoever. Sounds like you just need a no frills, no bells, no whistles type of website. If that’s the case then WordPress.com could be the option for you.
The main reason is that once the website is out of Weebly’s easy to use drag & drop platform, then naturally you won’t have the drag & drop capability to edit your site any more. And since each website builder is different from one another, there isn’t a way to import a Weebly site into another website builder such as Squarespace, Wix or WordPress. So I just want to clarify this point for your benefit!

Nice Article bro. I was just wondering if you have any idea on how to make my own Email address on my own website without using Gmail. My webhost provided me 5 email services and I don't have any idea how to make it work. I'm just using an FTP named FileZilla to access and edit my website. I'm also just a student and willing to learn more about these things. Thank you!
Just as you can get a logo designed by 99Designs.com, you can also have your full website designed through this site. The concept is the same: you submit a brief on what you are looking for and get back anywhere from 20 to 60 designs. You only pay for the design you choose, and the price ranges from $599 to $1,599, depending on which package you go with. We used 99designs here at FitSmallBusiness.com for our own website – so if you want to see an example of a 99designs website, you’re looking at one!

Choosing a website builder may seem like an easy step, but when you begin your search you will be met with a long list of potential builders. And whilst many seem to offer a similar result, the builder you select should depend on your business type and the features you want on your site (you see- there’s a reason we made you plan in stage #1!). Additionally, you will want to consider the price, ease of use, compatibility and a multitude of other factors before deciding, which you can read more about in our website builder reviews .
We may modify these terms or any additional terms that apply to a Service to, for example, reflect changes to the law or changes to our Services. You should look at the terms regularly. We’ll post notice of modifications to these terms on this page. We’ll post notice of modified additional terms in the applicable Service. Changes will not apply retroactively and will become effective no sooner than fourteen days after they are posted. However, changes addressing new functions for a Service or changes made for legal reasons will be effective immediately. If you do not agree to the modified terms for a Service, you should discontinue your use of that Service.

With the website builder software discussed here, it’s no longer expensive for you to build your own website, and you can limit your financial risks as they only charge you a monthly payment (if you decide to upgrade) and you can walk away at any time without getting dragged into a dispute with a website developer. In fact, most of these web builder software have free plans.
Many people mistakenly believe that the only method for getting a professional quality website is to hire a web developer. But, by selecting the right website builder, you can achieve similar results for a much lower cost. Additionally, you maintain full control over the look of your website as you don’t have to rely on paying your original developer or finding a new one, every time you want to make a change.

Although people tend to find your site through a branded search in Google, it’s still important to make your domain easy to spell/type out. If it requires a lot of effort to type correctly, due to trying to spell it, the length or the use of un-memorable words or sounds, you’ve probably kissed goodbye to a good portion of your branding and marketing value.


Beta testing. Launching your website is an exciting process and people eager to get it live as soon as possible. With all the excitement, often people ignore the testing step. It’s critical you test your website before it goes live. The testing process can seem overwhelming, and you are not sure where to start. We are here to tell you that it’s not that complicated, you just have to check the following points carefully:

I’m an employer and I don’t really care where you went to school or what your GPA was — I want to know what you’ve done. Paid off student loan debt bytutoring computer science in New York? Rock on. Raised $20,000 on kickstarter for a Daft Punk tribute album? Awesome! Started the ‘dear photograph’ meme? Splendid! Blogged years worth of eating across the world and now creating food-tour-guides? Now we’re cooking with bacon.

"Enormous potential with this product, it's just what I've been looking for. I've looked at all the online website builders and they are mostly monthly subscription or a bit complicated to use and will take me quite some time. Your program Mobirise looks like it will so easy to use. Great work everyone involved in the development of Mobirise page creator, and perfect timing with the new Google Responsive rules in mobile search."
These programs use a dashboard to control the look of your website through themes, as well as to update content and add pages. These are popular because, without knowing much HTML code, you can create professional-looking sites with a lot of functionality. For example, you can add your Twitter feed or a calendar to your website with a few clicks of your mouse.

The main reason is that once the website is out of Weebly’s easy to use drag & drop platform, then naturally you won’t have the drag & drop capability to edit your site any more. And since each website builder is different from one another, there isn’t a way to import a Weebly site into another website builder such as Squarespace, Wix or WordPress. So I just want to clarify this point for your benefit!
Every application is intended to be user friendly, as claimed by the applications' developers. We put these claims of usability to the test. We purchased plans for each of the applications on our lineup, created a hosting account, along with a landing page, and tested each interface. For comparison, we used the most popular package, typically the pro plan for each application. In doing so, we had access to far more features than the basic, starter package but, like any efficient small business owner would do when they create a website, we were focused on keeping costs down.
Hi Joe, I'm not entirely sure to be perfectly honest. I'd imagine you would have to have the ability to host the domain name, help your customers connect the domain names to their websites, etc. The website builders mentioned above are probably not equipped for the unique requirements that a domain name registrar need in order to run its business properly. I'd imagine a lot of the functions will be pretty customized. Jeremy
You get what you pay for – Hosting is one of the biggest fees in starting a brand new business website. If you have an extremely limited budget and want to go for the cheapest hosting, that’s fine, just don’t expect anything amazing for $5/month. In general, the more you’re paying, the faster the hosting will be. Speed will help connect you in the social media world where you will likely be playing with ads and posts.
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Great Article and the only one that gives a step by step guide. This might be a silly question but I keep reading about buying a hosting space on the internet and you haven't mentioned that at all. Is that same as buying a domain? Does it mean that if i get one of the website builder plans with the domain included, then I dont need to go anywhere else?
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